In 2025, the Zimbabwe International Trade Fair (ZITF) will celebrate its 65th anniversary (blue sapphire edition) marking a significant milestone for the country’s premier, international trade showcase. ZITF 2025 will take place from 21-26 April, 2025 at the Zimbabwe International Exhibition Centre in Bulawayo Zimbabwe,
ZITF 2025 comes on the back of a successful 2024 edition that lived up to its billing as Zimbabwe’s premier platform for high-level business networking, interactions and engagements, among both local and international participants. The show ran from 23-27 April 2024 under the theme, “INNOVATION: The Catalyst to Industrialisation & Trade.” The theme highlighted that innovation, industrialisation and trade are complementary forces that open pathways to economic growth and progress. It sought to spotlight Zimbabwe as a nation boasting a vibrant and growing innovation scene, largely driven by Government initiatives as espoused in the guiding Vision 2030, which emphasizes promoting innovation, entrepreneurship, equitable development, and prosperity for all.
- The exhibition uptake was impressive, with a 20% increase in the number of exhibitors, totaling 760 (compared to 636 in 2023). The majority of the 760, comprised of 472 direct exhibitors and 288 indirect exhibitors who participated have expressed satisfaction with their participation, particularly with the quality and quantity of their interactions.
- International exhibitor oarticipation went up with a total of 27 countries represented by 159 exhibitors in the ZITF 2024 exhibition and these were Belarus, Botswana, Brazil, China, European Union, Indonesia, Japan, Malawi, Namibia, Nigeria, Mozambique, South Africa, South Korea, UAE, France, Germany, Italy, Romania, Sweden, Netherlands, UK, USA, Kenya, Kingdom of eSwatini, Brazil, Switzerland, and Zambia.
Why take part?
C – Competitive analysis: Gain comprehensive insights into the local and international
competitive landscape, and make informed business strategy adjustments based on market
trends.
R – Risk management: Carry out in-depth market research and identify potential risks,
allowing for proactive risk mitigation strategies.
E – External meetings: Meet with potential partners and clients, fostering collaboration and
exploring mutually beneficial opportunities.
A – Advancements and innovations: Create valuable business connections and learn more
about industry trends and innovations necessary for successful global market entry and
growth.
T – Trade platforms: Access a diverse range of platforms for brand visibility and recognition by
multi-sectoral exhibitors and business visitors in one location.
E – Establish partnerships: Take advantage of networking opportunities to build strategic and
sustainable trade, investment, and marketing partnerships, fostering long-lasting
relationships for business growth and success.
Who can take part?
Give your business a competitive edge by taking part in #ZITF2025
The multi-sectoral exhibition targets the following sectors:
• Agriculture: value-addition, products and services
• Construction and infrastructure development
• Education, professional and entrepreneurial development
• Financial services
• Information and Communication Technologies (ICTs)
• Manufacturing
• Mining
• Printing and packaging
• Publishers: print and digital
• Renovation specialists and
suppliers
• Tourism : Meetings,
Incentives, Conferences, and Events (MICE)
What if I am not sure what size of stand I will require?
Kindly contact our Sales team via email on coordinator2@zitf.co.zw or sales@zitf.co.zw
What if I need help in setting up my stand?
Kindly contact our Sales Team via email on coordinator2@zitf.co.zw or sales@zitf.co.zw